Although it’s long-form name is perhaps a little hard to remember, 108 Proven Split Test Winners shows you how you can apply split testing to your funnels, encouraging landing page split tests which equip your website with the very best content. If you’re looking to turn leads into conversions without having to do a bunch of extra work, then 108 Proven Split Test Winners could be the book which changes your business forever. Using the concepts learned in this book, you’ll be able to create landing page split tests for your funnels, discovering which techniques work the best for your particular business, market, or audience.
So, what exactly is split testing?
Split testing, also known as A/B testing, is a term which refers to a controlled experiment whereby two variants are used, with their results being analyzed after the testing is complete. When it comes to landing page split tests, this refers to things such as the copy on your page, the images on your page, the color schemes you use, and the UI you use.
For example, you may find that making one small change to your funnel’s title could generate a considerable increase in revenue. Split testing is often conducted by companies as part of their marketing process; it is used to fine-tune things such as email campaigns and landing pages, ensuring that they maximize their conversions by using formulas which have been split tested and have shown positive results.
Split testing in action
In 108 Proven Split Test Winners, author Russell Brunson tells you about the various ways in which his own split testing experiences have affected the sales of various businesses. For example, using the terms “Buy Now” and “Free Trial” should not be taken lightly, as one will lead to a 158.6% increase in conversions when compared to the other.
Similarly, he also speaks of a subtle price drop in a company’s promotional material which sparked a massive 616.4% increase in conversions, as well as four times the number of customers. He mentions landing page split tests in detail too, with one of his landing pages causing an 18% increase in opt-ins, yet a 31% decrease in overall sales.
Though that may seem like a strange result, landing page split tests are not always straightforward. Without proper guidance, you could find yourself moving 2 steps forward and 1 step back if you’re not careful! Luckily, all you have to do to get your FREE copy of 108 Proven Split Test Winners is sign up to Funnel University by clicking the link HERE.
How 108 Proven Split Test Winners can help with your landing page split tests
Most people who write books about split testing will simply share some techniques with you and leave it at that. On the other hand, Russell loves to dive in and speculate about the psychology behind people’s purchasing decisions, deciphering why a change in color scheme/ word choice causes people to decide to buy your product. Russell is also refreshingly frank with his explanations, avoiding feeding you a load of nonsense. He has extensive real-life business experience to draw from, having sold millions of products, and can thus be trusted much more than many of the other so-called “gurus” out there today.
When it comes to your funnels, you need to ensure that they are as pristine and as well-designed as possible, otherwise, you may be wasting your time. In this book, Russell talks about how the color of your “order” button could cause a 34% increase in conversions, as well as how a tiny tweak to your landing page’s headline could increase conversions by 58%. Similarly, your landing page’s basic layout could be killing your sales in itself. Russell performed landing page split tests with long copy landing pages and video-centered landing pages, with one displaying a 33% lift in conversions compared to the other.
Do you want to know the secrets of the landing pages and how landing page split tests could unlock your business’s growth? Russell book, 108 Proven Split Test Winners, is available for FREE through Funnel University. Click HERE to sign up today.
Inside Of This Free Book You'll Discover The Results To These Shocking Splits Tests:
- We added ONE tiny thing to our blog, and is making us $276 for EVERY thousand visitors we get to our blog… (this one is almost dumb, cause it's SO easy to add to ANY blog) (Page 9)
- “Buy Now” VS “Free Trial” – one of them will give you a 158.6% increase – do you know which one? (Page 10)
- When do you show your order form – screw this one up and you could lose 44% of your sales (Page 11)
- The secret “Bridge” page you should show BEFORE anyone sees your video sales video – by blocking your orders with this page before they see your message, you can see up to a 59% increase in conversions! (Page 13)
- The un-obvious price drop that gave us a HUGE 616.4% INCREASE in conversions and gave us 4 times as many customers! (Page 14)
- What we learned from a recent campaign that added 41,000 new members to one sites in just 30 days (Page 15)
Why is the author giving this book away for free?
As we said, Russell Brunson is giving away a free copy of this book to everyone who joins the Funnel University website. According to the prestigious author, he has done this in order to thank his dedicated Funnel University subscribers, spreading his landing page split test knowledge when them.
He has also given the book away for free simply because he CAN. You see, Brunson is an established businessman who already runs a plethora of real businesses which are making excellent sales, so he can afford to give away some of his tips in this free book – they’re still going to work for him regardless. Brunson also uses the free book (and other similar free products) as a form of marketing for himself, which means that giving them away for free is incredibly effective.
Get your Free Copy of “108 Proven Split Test Winners” today!
So whether you’re a small startup or a medium-sized company, 108 Proven Split Test Winners could be the book which raises your company to new heights. If your funnel or landing page is currently a bit subpar with its conversions, it’s time to try out some in-depth landing page split tests to find out what gives. The techniques and experiences shared in this book will allow you to split test for things which may never have occurred to you, all the while increasing your average conversions and sales.
Running a successful business requires you to wear many hats, including the hat of a split tester! Russell’s book, 108 Proven Split Test Winners, guides you through the entire process, ensuring that you understand the process and rationale behind it throughout.
Want to increase your conversions and grow your business exponentially? Click HERE to join Funnel University and get your FREE copy of 108 Proven Split Test Winners today! There are only 1,000 copies printed, so act now before it’s too late!