So, you know you need to build sales funnels and actively engage your funnels with the goal of converting new leads, and increase the conversion frequency of your existing clients. Also to increase upsells and referrals. Even if you have already mapped out your funnels, you may be searching for an effective way of engaging your leads. This is where sales funnel software comes to play. Not only does sales funnel software streamline the process of engaging your leads, but it automates and optimizes engagement. Depending on your needs, it may even integrate with your industry software—and have customer service tools built-in. While all software is an investment, this is one in which your ROI pays itself back tenfold. Below is the big list of the best sales funnel software for 2017.
ActiveCampaign is the perfect way to automate emails, text message marketing, newsletters, and direct marketing—but it does so much more. This flexible software provides you with the ability to create conversion-driving opt-in forms, and leverages the data collected to qualify the leads you capture. It’s perfect for small and mid-size businesses who aren’t yet in need of full CRM or sales software.
Manage multiple text and email campaigns for the multiple segments of your target audience with this one tool, which has plans starting as low as $17 per month.
If you have yet to build your sales funnel, ClickFunnels is the sales funnel software for you. It has over 40 templates to choose from—and 9 conversion-driving drag and drop funnels:
- Lead capture funnels
- Sales page funnels
- Product launch funnels
- Webinar funnels
- Online course funnels
- Membership sites
- Fishbowl funnels—for local market targeting
- Network marketing bridge funnel
- And more!
Each funnel has an automated method of sending relevant emails, ads, and videos to your campaigns and leads. This is an intuitive tool, that helps get your content to the masses—and drive the data-driving surveys and split tests you need. Try your first 14 days for free, then pricing varies dependent upon your needs.
If you are searching for a tool that a non-web designer can use to create stunning lead capture pages, look no further than Leadpages. With an intuitive drag and drop interface, you can create everything from thank you pages, upsell pages, launch pages, 404 pages, and more.
- Choose from over 160 SEO-optimized templates.
- Add text, countdown clock, or video to personalize your lead page.
- For maximum efficiency, integrate with your current email lists, CRM, webinar platform, marketing and sales software, and over 40+ platforms.
- At-a-glance analytics and reports allow you to gauge test and gauge the success of individual landing pages and/or all pages at once.
- Offline SMS opt-in and one-click signup links.
If you already have lead and sales pages in place, then you might be in the market for a versatile heatmapping software. Heatmapping is one type of sales funnel software, that provides out-of-the-box analytics for things such as where a lead positions their mouse on the page, what part of the page they spend the most time on, where they go before they convert, and where they go before you lose the sale. Aside from heatmapping, HotJar provides you with:
- Screen recordings
- Conversion funnel analysis
- Form drop off analysis
- Feedback polls
Use these advanced analytics and tools to truly optimize your sales funnel. Plans start as low as $89 per month.
If you have yet to accurately measure the ROI of your current sales funnel, and where in the sales funnel your leads convert—FunnelDash is the software for you. The main goal of this software is to help you track and optimize your online marketing budget. It works wonders with helping you optimize Facebook ad campaigns. It also helps you gauge your Cost Per Acquisition and Click Per Value.
Try this software for 30 days for free, with ongoing plans starting at $89 per month.
If you are in the market for a full CRM software, TraceMyLead is a worthy contender. They pride themselves as a “no lead lost” software solution, which allows you to do everything from:
- Manage leads
- Schedule appointments
- Automate marketing
- Manage field projects
- Track, manage, and optimize sales and upsells
- Improve customer service
- And more!
Try their highest value ($450) plan for 30 days for free, at which point you can transition to one of their many plans starting as low as $50 per month.
LeadBoxer is one of the best sales funnel software options for B2B marketing. This all-in-one tool:
- Identifies, tracks, and scores companies/leads
- Gathers unique sales-building and upsell conversion insights
- Makes sure that no contract or renewals fall through the cracks
- Improves customer experience from within all areas of the sales funnel—pre-and post-sale
- Creates targeted campaigns, campaign validation, audience segmentation
- Creates smart lead lists
- And more!
Plans start as low as $25 a month, and custom-tailored plans are available for major enterprises.
Who Is Sales Funnel Software For?
Sales funnel software should be leveraged to automate and optimize marketing for businesses at every stage of the game. Startups must start building their marketing lists, local businesses must keep their business top of mind, and major enterprises must keep sales pouring in by way of email, text, and other forms of online and cross-channel marketing. It’s never too soon and it’s never to late—but it is always an effective method of growing your business.
Not only do you have several sales funnel software programs to choose from, but a diverse range of options to choose from. Never underestimate the power of the internet and technology to increase engagement, drive new leads, and automate marketing. In fact, most SMBs spend more on their automated online marketing than on their offline marketing.